![]() ![]() Makeup back story: My older sisters always cared more about makeup than I ever did and were (and are) my teachers. Here’s what Kiali, Denise, Morgan, Samantha, Lisa, Summer and I found: Still, how do you find the mascara that is right for you? Whether you are looking for an easy way to fake Kardashian-level fringe (probably NOT possible without adding false eyelashes) or just want to brighten your eyes, there is a dizzying amount of mascaras on beauty shelves to choose from.īecause I (OK, we) strive every week to make things easier for you, I strong-armed – er, asked politely – a group of lovely Register staffers (including myself) to try seven mascaras (they don’t usually use) that make big claims for big lashes. “As much as we don’t want to say we are influenced by celebrities – no one is going to say they want to look like Kim Kardashian, but her strong lash and brow statement” are something women can aspire to. “Prestige brands” on the top 10 list include Clinique and Bare Essentials.Īnd although the majority of the women surveyed didn’t want to spend more than $10 on mascara, new products and technologies, along with the pervasive presence of celebrities sporting mile-long lashes on TV and in magazines, can influence women to try a higher priced brand, Grant says. ![]() Among the top 10 brands named in the survey were drugstore favorites Cover Girl, Maybelline, L’Oreal and Revlon.
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